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Client Innovator Series: CKE Restaurants Optimizes ROI with Digital Marketing

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CKE Restaurants, Inc., parent company to Carl’s Jr. and Hardee’s, uses Fishbowl’s marketing platform to engage their guests.   In this video, Director of Advertising Brandon LaChance discusses the advantages of digital marketing over broadcast, as well as the high engagement rates they see from Fishbowl.

Stay tuned to learn how CKE Restaurants used Fishbowl’s paid online guest acquisition site,  Great Eats, to drive high quality lead generation.  And click here for a video case study on the Great Eats campaign.